02 · STRATEGY AND MODELS
Models that answer back.
Working decision models for real business questions. Set your own numbers, drag the inputs, and watch the answer move. Built the same way I build them for clients.
Break-even, for real businessesLIVE
Fourteen editable inputs, presets for a salon, a cafe and a freelance chair, and a written verdict that updates as you type.
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Pricing and demandCOMING
Three launch prices modelled before commitment: elasticity scenarios with the optimum marked.
Churn economicsCOMING
What a point of monthly churn actually costs, and when saving a customer beats finding a new one.